Many brands believe that "you have to be" on social networks, but without Image Manipulation being very clear why or for what. For this reason, they launch profiles on all the networks that cross their path, believing that the more, the better. Mistake! To guide Image Manipulation your brand presence on social media, you have to start by knowing that it is not convenient for you to be everywhere .
It's best to limit yourself to two or three networks that are really relevant Image Manipulation to your business and help you connect with your audience. When choosing, keep in mind that each network has a different personality and characteristics: Facebook is Image Manipulation something of a "wild card" as it is the most popular globally (it has recently reached 2 billion users) and the one that reaches the most age groups, genders and locations. Of course, you should keep Image Manipulation in mind that teenagers are no longer considering it their favorite. So if you're targeting this age group, it might be a good idea to supplement your presence with Instagram or Snapchat.
Instagram has grown a lot in recent years and now Image Manipulation reaches 700 million active users per month. It was originally quite a "hipster" network, but nowadays it reaches many different types of users. It is especially recommended if your Image Manipulation brand has a strong visual component or if you are targeting the 18 to 34-year-old segment.